Two communications giants met earlier this month and smashed some records. The MySpace for BlackBerry smart-phone application launched on November 13 and was downloaded more than 400,000 times in its first week of availability. That total represents an all-time high for both MySpace and Research in Motion (RIM) in terms of first-week application downloads. Collectively, users sent and received more than 15 million messages and updated their mood and status over 2 million times by the time the week was done.
“We established an innovative and collaborative partnership with RIM to address a key desire of consumers to have greater mobile connectivity and interaction with their friends and the global community at large,” said Chris DeWolfe, cofounder and chief executive officer of MySpace.
“This rapid adoption is a reflection of an evolving consumer lifestyle where social connectivity and information access are more important than ever,” said Jim Balsillie, co-chief executive officer at RIM. “This powerful new mobile application combines social networking and mobility in a highly personalized and empowering manner and we are very excited to see such a positive response in the first week.”
Optimized to deliver content and data to mobile users, MySpace for BlackBerry integrates MySpace’s primary social networking components with the BlackBerry platform for instant, push-based messaging to users. It is available at www.blackberry.com/myspace or at m.myspace.com from BlackBerry browsers. The application is available for a variety of BlackBerry models, including the Bold, Curve, Pearl, 8800, and Storm. Oor at
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