Broadcom has integrated the Adobe Flash Platform into its advanced multimedia processor SoC solution, which features the latest version of the company’s VideoCore mobile media technology. The combination enables accelerated viewing of Flash content with new options for accessing multimedia on mobile phones. This will pave the way for rich Flash-based entertainment experiences.

The combination of graphics, animation, and video rendering, as used in Adobe Flash, presents unique challenges on a power-constrained mobile handset with limited space for multiple processing components. Broadcom’s BCM2727 mobile multimedia processor with its VideoCore III architecture employs dual-core vector processors that are tightly coupled with hardware accelerators for video, image processing, and 2D/3D graphics. Also, it performs in one chip the multimedia processing that would otherwise require multiple chipsets to accomplish. Substantial performance increases for mobile imaging, graphics, video, and gaming applications can also be achieved while preserving ultra-low power, according to Broadcom.

The VideoCore III architecture is well-suited for Flash Lite, accelerating multiple tasks including vector-based 2D graphics using the OpenVG standard, as well as Flash-specified video codecs (H.264, On2 VP6, and Sorenson Spark) and Flash specified audio codecs (MP3 and HE-AAC). As a result, VideoCore III enables smoother playback of Flash content in mobile devices at higher frame rates and lower power in comparison to current approaches.

The company is demonstrating the BCM2727 at the 2009 Mobile World Congress in Barcelona, Spain. The processor is expected to be available in select mobile phones beginning in the fourth quarter of 2009.